Gathering and understanding community sentiment towards ideas and topics is really complex. Currently most data is reported as yes or no. You're either for or against something. But the reality is that our opinions and answers to questions are far more complex than just a yes or no.
We have built a tool which is able to examine the actual words people are using. We can input data or conversations from almost any source, categorise it by topic or theme and then give it what we call a positivity score.